Overview

In the tradition of Charles Duhigg's The Power of Habit, Christopher Cox's The Deadline Effect is a wise and counterintuitive book that that explores the power of deadlines as uniquely effective tools of motivation and empowerment.
Perfectionists and procrastinators alike agree—it's natural to dread a deadline. Whether your goal is to complete a masterpiece or just check off an overwhelming to-do list, the ticking clock signals despair. Christopher Cox knows the panic of the looming deadline all too well—as a magazine editor, he has spent years overseeing writers and journalists who couldn't meet a deadline to save their lives. After putting in a few too many late nights in the newsroom, he became determined to learn the secret of managing deadlines. He set off to observe nine different organizations as they approached a high-pressure deadline. Along the way, Cox made an ever greater discovery: these experts didn't just meet their big...